Posts Tagged ‘channel partners’
Elements of effective partnering with Microsoft
I often get a question from partners about what one needs to have in place to partner effectively. I always say that the relationship is an investment, both sides need to gain from it, and the partner should not automatically expect there to be an interest by Microsoft. In my tens of business design session…
Read MoreDoes your channel partner program play a strategic role in your cloud business?
In preparation to my upcoming workshops and seminars, I am updating myself on multiple different things in respect to ISVs (independent software vendors) and one of the key drivers based on the workshops we have delivered the past 2 years is by far the question how ISVs should align themselves with channel partners. Today when…
Read More